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1- What is lead management in MSCRM?
Total votes: 728

A key purpose of a CRM Marketing module is to generate leads for Sales to qualify into real sales and thus revenue for the company. CRM lead management entails managing leads in a structured and organized way, evaluating whether they are worthy of follow up and grading them accordingly in order to convert them in to Sales opportunities for the Sales teams to follow up and close as sales deals.

Total votes: 667