Data gives businesses the ability to make effective decisions based on facts rather than speculation. With the right data on hand, businesses can make informed decisions that can further growth and success. This is the power of data; it can make or break a business, depending on how well it is used. When it comes
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Quality of data plays a major critical role in industries like retail, telecommunications & financial services with large customer base. Most organizations falling under these industries in a rush to capture market share and to add new customers give secondary thought to quality of data captured, leading to substandard customer data with inaccurate, duplicate &
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